Maikel Reeder

Maikel Reeder is co-founder of the Green Growth Suriname Foundation, and acts as treasurer on the board.

Maikel has been an entrepreneur and futurist for the past 25 years, having owned several businesses in Europe and South America from his early twenties. His relations in the entertainment industry in Amsterdam led to the implementation of ethno-marketing in the mid-1990s in the multicultural society of the Netherlands. This resulted in him initiating targeted campaigns for international brands in high net-worth niche markets. His interests in psychology and human behaviour were further cultivated in over 10 years’ experience in the film industry, eventually leading to marketing campaigns for several national Suriname brands, election campaigns throughout the Caribbean, and ongoing reputation management for high-level people and corporations.

He furthered his knowledge on value framing, a bio-psychosocial systems concept, and disruptive innovation. Extensive data collection and analysis from nationwide surveys gives Maikel insight into beliefs, behavioural patterns and emerging trends across the cultures of Surinamese society, on which he bases his advice for interventions.

Maikel is a business consultant, always looking towards future-proof win-win solutions for all stakeholders involved. After years of working with big business, he is now ready, willing and able to support intergenerational wellbeing for Suriname’s people, especially Indigenous peoples. His insights are instrumental to the foundation’s strategy and operating model as an NGO 2.0 in a highly volatile environment.